Vivatech 2023


Michael Kassan

Chairman & CEO


Michael E. Kassan is the founder and CEO of MediaLink, a leading strategic advisory firm. Described as the “ultimate power broker,” he is a trusted advisor on speed dial with every major executive in the media, marketing, entertainment and technology C-Suite. MediaLink is a part of UTA, which acquired the firm from Ascential pLc in 2021. In 2019, Kassan was inducted into the American Advertising Federation's Hall of Fame, which is considered the highest honor in advertising.

My interests

Marketing & Advertising
Media, Entertainment, Creators Economy

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