Marketing & AdvertisingChief Marketing Officers
New Frontiers of Marketing Innovation
In 2023, the new frontiers of marketing are shaped by the convergence of technology and human experiences. Brands are leveraging emerging technologies such as AI, AR or blockchain and web3 to create highly-personalized and immersive customer journeys. How will marketers strike the balance between utilizing these advanced technologies and maintaining authentic human connections to deliver meaningful and impactful customer interactions?