New Technologies : Going Beyond the Buzzwords
The CMO’s agenda today is complex and exciting. It’s where creative ideas meet smart analytics and technology at scale. But everyone in marketing knows that buzzwords can overtake agendas – so how do we make sure to go beyond talking points to action points? And how to do so when you are a new technologies expert?
NB : This session is available only for CMO Summit attendees
Friday 16th
16:30 > 16:50
C-Level Lounge
