VivaTech 2021

Innovation

Dior Presents Snapchat Lenses Dedicated to the Dior World Tour Capsule

AR & VR
Luxury
Retail & E-commerce

Description

Dior will present two new Snapchat lenses dedicated to the ‘Dior World Tour’ men’s capsule. Users may try on the line’s iconic sneakers and ‘Saddle’ bag in different colors, marking the first time it will be possible to virtually wear a Dior bag, and to scroll through styles in a single swipe.

Made  By

Video de présenation

https://www.youtube.com/embed/o4__WSnYLnk

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